Green Pioneer at Ambiente – February 2018

Published 28 February 2018

Our annual trip to Frankfurt was, as always, enjoyable and it was great to show off the brands we represent to this global audience. We saw a definite increase in interest in plastic-free products and Abeego continued to get a lot of attention – both from retailers that already stocked a few different beeswax food wrap brands, and some that had never heard of the concept! As well as meeting European visitors we also see buyers from the US, Australia and Asia so it is great to be able to represent our brands there and pass back any leads for their markets too.